Kane Brown is set to perform at AT&T Stadium during halftime of the Dallas Cowboys’ Thanksgiving Game against the Washington Football Team.
Brown revealed the news during an interview with James Corden on “The Late Late Show” on CBS.
“I’m thrilled to be a part of this year’s Dallas Cowboys halftime show honoring The Salvation Army’s Red Kettle Campaign,” Brown said. “There were times growing up when my family did not have enough to eat, or a roof over our head, and today, there are so many people in need.”
“2020 has been a hard year, but every small act of generosity helps,” he added. “I am honored to have the opportunity to bring awareness to the ways people can help during this holiday season and beyond.”
The performance is a Cowboys tradition, asking Americans to donate to Salvation Army’s Red Kettle Campaign for holiday-time donations that help provide shelter, food, Christmas gifts and social services for those in need.
Past Cowboys Thanksgiving Day game halftime performers include Thomas Rhett, Eric Church, Luke Bryan, Kenny Chesney, Keith Urban, Kelly Clarkson and more.
The Red Kettle Campaign is the largest and longest-running fundraiser of its kind. It raised $126 million during the 2019 campaign and supported services to more than 23 million Americans.
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